Poet derek beaulieu featured on Wordfest Digital Billboards
(October 6, 2014 – Calgary, AB) Wordfest engaged Calgary’s poet laureate, derek beaulieu, and partnered with Pattison Outdoor Advertising to bring new forms of poetry into the everyday.
Word Powered Art presents a text-based poem by derek beaulieu to appear on digital billboards located along Macleod Trail and along Barlow Trail, beginning September 15 and leading up to the 19th annual Wordfest from October 14-19.
The artwork is randomly inserted in-between advertising with the aim of “interrupting” the unsuspecting audience with the power of words and story. A mockup of one of the locations and the original slide appears below.
Presented with support from Pattison Outdoor Advertising
146 Ave SE and Macleod Tr: Located deep in the heavily residential South-end of Calgary reaching downtown commuter traffic.
Find derek beaulieu’s digital poem at the following locations:
Barlow Tr N/O Airport Rd
Barlow Tr N/O Airport Rd
Macleod Tr 100m S/O 146 Ave SE
Macleod Tr 100m S/O 146 Ave SE
Barlow Tr 30m N/O 114 Ave SE
Barlow Tr 30m N/O 114 Ave SE